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global fan network
Case Study

DR Sports Women's Euros Campaign

Throughout the duration of the UEFA Women's Euros 2022, our DR Sports channel produced 31 live watch alongs every single game in the tournament.


Some of the biggest influencers in the football YouTube space were involved in the content which was enjoyed by millions of fans around the world.


Campaign Results: (from 3rd July - 1st August 2022)

Total Impressions: 4.5M

Total Video Views: 25M

Total Engagements: 158K

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